Getting your token listed on an exchange can be a rewarding venture. However, there are pitfalls to avoid. These include scammers who charge projects for listing and fraudulent claims. The best approach is to approach the process strategically.
To list a token on an exchange, you’ll need to fill out an application. Crypto exchanges will look for various factors when deciding whether or not to accept your application. Some will research your project’s background and market performance. You’ll also want to consider the fees and features offered by the exchanges.
In general, it is difficult to get a project listed on a centralized crypto exchange. Moreover, there are strict rules and regulations surrounding centralized exchanges. It can take several months to get your token approved.
A good strategy is to target a few tier two and three exchanges. These are exchanges in the top 10 on CoinMarketCap. They are also known for their free token listing.
Another approach is to engage a market maker in introducing your project to the exchange. Market makers have a proven network of business developers and listing managers. Not only can they help you get your token on the right platforms, they can also maintain your token after it is listed.
If you’re not willing to shell out a few thousand dollars, try a decentralized exchange. This option will likely save you money, though some may question the reliability of such a service. Fortunately, many smaller projects have discovered that DEXes are a viable alternative to centralized crypto exchanges.